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  • Project Type Email Marketing & Social Media Management
  • Client Cloud Atlas Investing
  • Duration 1 Months

Project Description

BMM ran a campaign for Cloud Atlas Investing which is a registered manager of the Cloud Atlas Scheme, a Collective Investment Scheme approved by the Financial Services board. Under the Scheme Cloud Atlas Investing is an authorized Exchange Trade Fund Issuer by the Johannesburg Stock Exchange.

Problems

The client needed better ways to reach their target audience in order to build a mailing list they can send promotions, updates and offers to.

Solution

We built a social media strategy and an email marketing plan for the client. The marketing was focused on building an online community. We prepared newsletters and weekly emails which were sent to the clients database.

1
Research

We performed an audience research so we can run targeted campaigns.

2
Development

We built a marketing campaign and prepared creative assets.

3
Deploy

We launched the campaign and activated the automations.

Results

  • Check-Image We reached over 10,000 people interested in finance and investing on social media.
  • Check-Image We had over 2,000 impressions
  • Check-Image We had over 600 link clicks for the ads
  • Check-Image We generated 100+ leads