BMM ran multiple marketing campaigns for Pranary which is a practical business school for entrepreneurs. It's also a venture backed edtech company that is making business education practical Their mission is to inspire and equip people to build great businesses and live fulfilled lives.
The client needed to generate leads for their coaching programmes and needed an automation system for leads.
We built and launched multiple Facebook ads campaigns for Pranary and built a marketing automation system. We built a funnel for leads and setup automated emails. The objective was to help Pranary increase its membership base by generating leads and driving traffic to its website, events, and training sessions.
We performed an audience research so we can run targeted campaigns.
We built a marketing campaign and prepared creative assets.
We launched the campaign and activated the automations.
We reached over 200,000 business owners in Africa on Facebook
We got over 50,000 impressions
We generated 5,000+ leads for the campaign
We managed to get 1,200 leads join Pranary